Author: Gayathri
Gayathri
Gayathri P. Ajith is a content and editorial professional with a strong foundation in literature and digital media. Currently serving as a Content Editor at TechBuzz Media, she crafts insightful and accessible content across banking, compliance, and risk management domains. With a sharp focus on clarity and relevance, she brings research-backed storytelling to the evolving world of financial technology.
In the rapidly changing world of fintech, firms have spent significantly on creating easy-to-use apps, making visually appealing design, ease of navigation, and simplified sign-up with minimum clicks a top priority. This UX focus has played a pivotal role in propelling fintech’s rapid growth, enabling millions of users. But as we head towards 2025, an even more serious challenge lies ahead: functional friction. While visually appealing interfaces attract customers, inefficiencies in operations like slow identity authentication, clunky payments, and fragmented workflows hinder fast access to value. An aesthetically pleasing app is worth it, but the root bottlenecks are what seriously…
Do you remember standing in long queues at your local bank on weekends? Today, even imagining that it feels outdated. Welcome to a new era of banking, one where clicks have replaced counters, and digital platforms have become the engine rooms of financial institutions. At the center of this transformation lies the digital banking platform, a technological backbone that redefines how banks serve their customers. This blog aims to break down what digital banking platforms are, why they matter, and how they shape the future of finance. We’ve referenced SPARK Matrix 2024, a leading market research framework, for illustrative purposes,…